The bio section of your social media profiles is the first thing your visitors see and, more importantly, it shapes their decision to follow you or not. It takes less than two-tenths of a second for a visitor to interpret your profile. So don’t sit around – it’s time to get rid of blurry pictures and outdated information and start your way to a magnetic social media bio now. Here are 4 easy steps that will help to boost your online bio in no time.
1. Add Powerful Keywords
Various search engines are using social media bios in their algorithms. To make yourself searchable, add relevant keywords to your social media bio. Think about the terms people search for when looking for information about your field. Tools like Moz keyword explorer, Google Keyword Planner, Keyword Research Tool AnswerThePublic are helpful for exploring what your audience is looking for. Add the keywords to your LinkedIn job title, description, and skills as well as to your Instagram bio, Facebook and Twitter photo names, interests, and experience descriptions.
2. Link To A Target Message
Social media bio is a great way to invite people to take further action and direct the visitors to your website, blog or another landing page. For an even better success add a link to your latest content and update it regularly. Use custom shortlinks like cli.re/Jenny to make your links easily shared.
3. Make It Fun
Create a bio that is unpredictable and unique. Show your fun and creative side by adding a personal touch – your hobbies or fun facts. Get an inspiration from tools that generate fun bios automatically – The Twitter Bio Generator, Silly Twitter Bios.
4. Increase The Visual Appeal
Increase the visual creativity of your bio by using emojis, symbols or changing the font. For an eye-catching Instagram bio, try centering the text and adding line breaks; for a compelling Twitter bio – include clickable links and hashtags that will appear in different color and make your bio visually pop.